Millenials are a generation of young adults who value health the most. They actively seek a healthy living by exercising more and eating healthy every day. However, they demand a healthcare system more in line with the digital era.
They grow up in an era where the Internet puts all information of the world at their fingertips. They are the generation who are raised with gadgets in their hands, knowing they can find everything they need online.
Having instant access to a wealth of information because of the Internet, most millennials approach healthcare with different expectations.
These young adults are tech-savvy and knowledgeable. They lead the way in social media messaging and mobile devices to stay in touch with people 24/7.
Push for personalized healthcare
According to a study commissioned by the American Psychological Association, millennials are the most anxious, stressed-out generation to date.
They are the generation that is highly engaged in a healthy lifestyle, who considers healthcare differently.
They love going to the gym and are frequently seeking medical tips online than rely on institutional healthcare.
Millennials don’t like in-person visits to a doctor. They set aside healthcare in favor of other priorities, check Google and WebMD before visiting actual doctors when they need medical attention.
According to a survey made by ZocDoc, 93% of millennials do not schedule preventive visits to a doctor with time and work responsibility as the main factors that keep them into seeing typical physicians.
They are the generation of people who increasingly ask to have their primary health providers use mobile apps to book appointments, to discuss health data and supervise preventive care.
They prefer urgent care facilities when getting sick, get medical advice online, and opt to read health blogs information on health-related conditions.
Trying to balance everything from demanding jobs to challenging parenthood, they are attracted by anything that guarantees to save them treasured time, which they consider a luxury.
They do their homework
Millennials love to do research. They rely on everything on the web, thinking they can find solutions to whatever they need.
Social media allow millennials to ask questions about health, receive answers from the global audience instantly, likewise putting personal health assessment into the palms of their hands.
They aren’t skeptical with people interacting online, support groups are available 24/7 in many forms, helping those who are struggling with the same issues.
Millennials love flexibility and innovation, and an answer that gives them both will appear to be popular with them.
Generation Net loves to explore all of the organic approaches to healthy living, and online content allows them to do this.
They will browse content from others similar to themselves, rely on personal experiences, advice, testimonials, and then make informed decisions.
They prefer to ask friends, family, blogs, message boards, and health-related websites like WebMD and Mayo Clinic.
Healthcare tech is the answer
They are more tech-minded and comfortable using their phones for regular content browsing needs.
Smartphones are capable of loading health and fitness apps that can track anything, from the number of steps taken in a day to some amount of calories burned up, to the number of sleep-hours a person gets every single night.
It is the growing number of apps and gadgets related to health that often stimulates them to healthy living.
Millennial patients are so eager to use digital technology daily. They anticipate easy access to information about their health care.
Because of this, there are primary care institutions, clinics, care centers, and telemedicine sites that offer virtual visits, without having to leave home, to respond to millennials’ interest in fast service, convenience, and cost transparency.
They offer patients to communicate with them and schedule appointments the digital ways.
Most knowledgeable generation
Compared to other generations, more millennials have a bachelor’s degree, and they are the most educated generation to date.
They grew up in the age of rapidly changing technology trends, where they only Google it when they try to look for an answer and get the solution in real-time.
Millennials prefer healthcare approach that is connected to them in a more personal way.
Source Link: Forbes